Bulgari celebrates over 100 years of watchmaking creativity in captivating “Beyond Time” book

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The history of Bulgari’s singular watchmaking prowess is showcased in a newly published work entitled Bulgari: Beyond Time, detailing over a century of Roman-inspired horology creativity. Written by leading specialists at the Italian Maison founded in 1884, the book features hundreds of captivating illustrations that present Bulgari’s heritage, artisanal excellence and ambitions in high jewelry watches.

This authoritative panorama of the famed jewelry house and luxury watch manufacture stands out with a novel editorial approach. The versatile character of Bulgari timepieces is underscored by engaging conversations around horology with prestigious friends of the Maison. Every facet of its watchmaking creativity is explored, from the record-breaking performance of the Octo Finissimo Ultra to the Grande Complication collection.




Exceptoinal talents in their respective disciplines share their visions as well in Beyond Time. High-profile guest contributors include American track-and-field athlete and nine-time Olympic gold medalist Carl Lewis, who resonates perfectly with the Italian Maison’s bold creativity and obsession with perfection, while Serbian performance artist Marina Abramović evokes the analogy between the Maison’s Serpenti collection and the reptile itself, whose shape evokes the Great Wall of China.




This definitive work offers a sweeping perspective of Bulgari’s watchmaking history. It was published in September 2023 by Assouline.

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